Solar Energy Industries Association (SEIA)
Roderick Lewis is SEIA’s Director of Membership Sales. In this role he communicates the value of SEIA to companies across the full spectrum of the solar industry.
Prior to joining SEIA, Roderick was the Director of Membership & Business Development for the American Bus Association for over a decade where he oversaw membership growth, marketing, sales pipeline coaching, sponsorship/exhibit sales, strategies involving client retention, branding, partnership development, revenue generation and long-term strategic growth.
Before directing membership sales initiatives at ABA, he served as Regional Advertising Sales Director for ABA’s Destination’s Magazine and Transport Topics’ Publishing Group (for the American Trucking Association) where he spearheaded key account development programs that targeted, penetrated, and launched business growth throughout North America.
Roderick has a Bachelor of Business Administration in Marketing from Howard University. A huge sports fan, he enjoys spending time with his wife and three daughters in Washington, D.C.