A new research study has found that 47% of event planners say they have limited skills to make confident, informed decisions around their event tech investments - despite holding responsibility in the majority of organisations. Another 91% say event tech is an important aspect of the job, but only 48% consider themselves to be tech-savvy. How tech savvy are event planners expected to be these days? How much responsibility should they have around event tech when they already have so much on their plates? How can they acquire the skills they need to manage event tech effectively? Or are we seeing the emergence of a new breed of event professionals whose job is to focus exclusively on all things event tech? Eventsforce will be addressing these questions and presenting key findings from a new research study which shows a growing technology skills gap in the events industry. The session will also look at what organisers can do to address the top challenges they face around event technology and how they could benefit working with an event technologist.
Learner Outcomes:
Learn the gaps event planners name in their tech knowledge
Identify how the planner role is changing in the new world of technology
Recognize the tech skills event planners need to develop to be successful
