Vice President of Design Simon Property Group Indianapolis, Indiana
Seattle’s Northgate Mall is transforming into a mixed-use district that fosters healthy lifestyles, culture, and community. It’s one of the most ambitious redevelopments by Simon Property Group, the largest mall operator in the USA. Learn how the public realm is central to the project’s design and its overall business strategy.
Learn about the history of North American malls, how their popularity affected the development pattern of cities and suburbs, and the opportunities they pose for our cities in the future.
Gain an awareness of how the design of streets, parks, and the public realm underpins the economics of a large redevelopment project.
Understand the level of orchestration required to make projects of this scale and complexity successful.
Expand your placemaking toolbox in terms of: overall design, scale and capacity, event programming, ephemeral interventions, and seasonality.