Getting to Yes from Regulators to Payers and Beyond - the Decision-Maker Gauntlet
After Yes - Navigating the Rules of the Road in Today's Marketplace
Applying sophisticated analytics to large clinical and claims databases can generate evidence demonstrating the value of diagnostics. This evidence can in turn be leveraged in market access, maximizing sales and marketing, manufacturing, research and clinical development. Building off of the AdvaMedDx Framework for Comprehensive Assessment of the Value of Diagnostic Tests to guide evidence development, this session will showcase two use cases – oncology and sepsis – generated through data analytics to reinforce the value of diagnostics for patient health and health care.