Head, Marketing, Americas
BayWa r.e. renewable energy GmbH
Misty Chioffe is the Head of Marketing, Americas, for BayWa r.e. renewable energy GmbH. where she leads marketing and communications for their diverse renewable energy businesses in the Americas markets. Having been in the solar industry for over thirteen years, her experience covers a broad background in the solar market, where she has worked both with international and US teams, as well as with many different types of organizations across the industry. Before joining BayWa r.e. she was the VP of Sales, North America for Norwegian Crystals, a leading monocrystalline wafer manufacturer. She also held a variety of roles during her tenure at REC Americas, helping to develop their US team and working to establish the brand as a leader in the Global PV market. Before joining REC in 2008, Misty was the Global Marketing Manager at Advent Solar (since acquired by Applied Materials).
Misty has an MBA from the Anderson School at the University of New Mexico and a BS in Mechanical Engineering from MIT. She has recently been elected as the Vice-Chair of SEIA's PR Committee.
Wednesday, September 25
2:30 PM – 3:50 PM