Author, Advisor, Managing Partner
Geoff Ables takes the technology jargon out of CRM and speaks to sales managers, customer care leaders, marketers, power users and administrators about the process and people sides of customer engagement that are so critical to customer relationship management success.
As a recent session attendee put it: “This session was one of the reasons why I attended the event, and it didn’t disappoint. The workbook and process steps made it even better.”
Geoff is an author, speaker and entrepreneur. Widely regarded as a thought leader on customer and employee engagement, his insights have been seen and heard in many global venues including: South Africa Customer Experience TechFest, EuroForum, BusinessWeek, CRM Evolution, Smart Call Center, and The New Zealand Direct Marketing Journal. His most recent book, "The LUCK Principle: Business Results at the Intersection of People and Profit," delivers fresh insight and inspiration into creating people-centric digital workplaces. His firm, C5 Insight, has twice been named an Inc 5000 company, and advises clients on digital customer and employee experience projects.
Geoff is also an avid motorcycle and wine enthusiast and has appeared as a guest on TruTVs's, "The Impractical Jokers."