Customer Engagement Functional
Professional Services Automation
This session will teach you about Professional Services Automation (PSA): the processes that enables service-centered organizations to assess and make measurable changes that will affect overall organizational performance by increasing service personnel productivity, reducing the cost of service engagements, and enhancing communication and collaboration. Additionally, let's review the current state of PSA and where it's going in the future. Learning Objectives 1. Articulate the real-life value proposition PSA is bringing to customers, and how it plays a part in driving Microsoft's vision of Digital Transformation 2. Relay the outlook and future vision of PSA to customers, and how that will benefit them.