Everyone, it seems, is talking about opioids. But messages around this critical public health epidemic need to be more than just words to be effective—they need to reflect an understanding of who you need to reach and what they need to hear to be motivated to take action. In this interactive panel discussion, you will hear directly from Devin Reaves, a community organizer and advocate who is living in recovery from an opioid use disorder; opioids communications experts LeShaundra Cordier from the CDC, and ICF’s Christina Zurla; and Donna Vallone, Chief Research Officer from the Truth Initiative’s Schroeder Institute. These panelists will help participants tackle their specific challenges developing effective messages around opioids. Moderated by ICF’s Kris Tremaine, panelists will share strategies from their own experience while fielding practical questions from the audience about ideas or struggles they have when it comes to communicating about opioids to drive people to action.
This session doesn’t end there. Afterwards, participants are invited to talk one-on-one with ICF’s communications experts to share their on-the-ground experiences tackling the opioid epidemic, while also brainstorming actionable ideas to apply towards solving the specific communications issues they face in their work. Details for this post-panel working session will be shared during the panel.
Hosted by: ICF