CEUs: 2.0 RD
Your bio, LinkedIn profile, or About Me page on your website is your first impression to prospective clients. Your bio needs work, but what should it say and how will you find the time to rework it? This lab focused on YOU!
During the 2 hour hands-on session, branding experts Susan Chritton and Marie Zimenoff will guide you through the process of building your story by putting the pieces together to write your bio, facilitate peer feedback during the workshop, and help you have what you need to stand out from the crowd and attract your ideal clients.
This writing lab begins with an overview of Personal Branding to help you clarify your brand – your unique promise of value. You will walk away with the building blocks of your bio, including a core message, defined target audience, and stories you want to use to convey the message.