Build

Make Coaching Relevant: How to Break into New Markets

CEUs: 1.0 RD

Facilitator(s)

• 

  Gideon Culman, PCC

  President and Founder
  K Street Coaching®, United States

Struggling to break into a new market? You're not alone. While skillful coaching easily results in individual engagements, focusing our services on an entirely new industry requires a more thoughtful approach. This session will provide a case study that illustrates how we get in our own way without even knowing it and offer concretes steps to correct course and create relevance within new industries.

Learning Objectives:

• Recognize precisely what mistakes they've been making when selling coaching to entirely new industries.
• Renew their commitment to bringing coaching to industries that have previously seemed elusive.
• Act immediately to start breaking into previously elusive industries.