Seal of Testing Assurance (STA)
Seal of Testing Assurance, Part 2: Smart Marketing with STA
Ron Alexander
President
R. Alexander Associates, Inc.
Apex, North Carolina
In order to distribute and sell compost, it must be properly labeled and registered in the States in which it is sold. Specific formats must be used in label design,and information provided,depending on whether the product is registered as a soil amendment or fertilizer. Further, labeling text is scrutinized, and only specific product claims are allowed. Allowable product claims (benefits)will be reviewed, as will product registration options. Further, new trends, both positive and negative, in compost labeling will be discussed.
An update will be provided on USCC efforts with AAPFCO, including the new compost definition and phosphorous regulationefforts, as well as organic certification.