More often than not, change initiatives fail to meet expectations. In fact, as many as seven out of 10 change efforts that are critical to organizational success do not achieve their intended goal—a troubling conclusion drawn by a recent business intelligence study. For those 30 percent that are successful, leaders and researchers must ask themselves, “Why?”
Why is it that leaders and managers in the 21st century reach such limited successes in making real change? According to John Kotter, an authority on leadership and change, the driving reason for failure is an inability for leaders to create and sustain a sense of urgency around the need for change within the organization. In this session, we will explore and define what an organizational sense of urgency looks like and how leadership can use it to motivate their teams toward their strategic goals. We will also look at how to recognize and contend with its arch enemy: complacency. The good news is that sense of urgency can be measured and improved. In this presentation, the author will discuss his research on the subject, and give you tools that you can use to improve results in your change initiatives.