AMCP Headline Session

[H1] AMCP Headline Session: 2018-2019 Pharmaceutical Marketplace Trends

Faculty(s)

• 

  Douglas M. Long, BS, MBA

  Vice President, Industry Relations
  Iqvia
  Ponte Vedra Beach, Florida

Moderator(s)

• SC

  Susan A. Cantrell, RPh, CAE

  Chief Executive Officer
  Academy of Managed Care Pharmacy
  Alexandria, Virginia

Please note this session is not accredited for continuing pharmacy education credit.

Keeping abreast of industry trends and forecasts is vital to remaining competitive in the evolving managed care arena – especially because market predictions can shape the approach to managing the pharmacy benefit. This session will provide an up-to-the-minute analysis of the pharmaceutical market and offer predictions about what lies ahead in the coming months. Discussion topics will include top products by categories, industry segments that are growing and declining, and important considerations regarding brand, generic and specialty drugs, as well as pharmacy providers.

Learning Objectives:

At the completion of this activity, participants should be able to:

1. Name three factors that are influencing today’s health care costs.
2. Summarize notable developments in the brand, generic and specialty drug markets.
3. Identify therapeutic classes that are current market leaders as well as those that are in decline.
4. Recognize pivotal developments that are likely to influence the U.S. pharmaceuticals market and managed care market in the coming year.