Community Engagement & Impact

#Museums: Go Viral with Museum Hack

Permalink: https://www.eventscribe.com/2019/AAMers/fsPopup.asp?mode=presInfo&PresentationID=490172

The difference between a social media post that gets 1000+ likes and one that gets none can be very small. At Museum Hack we’ve developed proprietary systems and best practices for running social media campaigns that reach massive audiences, in some cases with 2+ million views (all with very little spending on ads). In this interactive lecture, we will share our expertise and ask participants to get involved too. #ItsGoingToBeAwesome

Learning Objectives:

• Articulate what the anatomy of a viral post; for example what makes a post get 2+ million likes compared to a "successful" post that gets 40.
• Find easy ways to foster organic, meaningful connections with your audience on social media platforms - without spending $$$ on ads and that you can put into practice instantly.
• Evaluate your current social media practices, rework based on Museum Hack techniques, and receive feedback from fellow participants about the effectiveness of these posts.

Presenter(s)

• 

  Anna Bianco
• HM

  Hayley Milliman

  Content Lead
  Museum Hack