Diversity, Equity, Accessibility, and Inclusion
Formative and summative evaluation has long played an important role in museums. All too often, however, these evaluation methods unintentionally bar participation by many of the diverse audiences museums seek to attract to their programs. The methods may be inaccessible themselves, may require random sampling when diverse audience members are not present in the museum, or may not assess the very features of a program or exhibit that actively exclude individuals. This session presents an accessible alternative – contextual inquiry research – that enables museums to gather rich and sometimes unexpected responses from audiences often prevented from offering them.