Attendee Marketing
2018 IAEE Expo Expo
Lance Heiskell
Brand Marketing and Strategic Consultant
Allcal (All Calendars LLC)
Laura Moran
Senior Manager/Host and Producer
HubSpot/The Inbound Studio
Chris Stuckey
Co-Chair
MomoCon, LLC
Many traditional event professionals think that they have nothing in common with comic cons, fandom cons, gaming cons and anime cons - but they’re wrong! No matter what type of industry you are in, you are creating an experience for your members and there are many opportunities to help them connect by enhancing that community feel. During our panel we will take live examples from some of the most fun and interactive fandom cons out there, and help attendees figure out how to apply them to their own events.
Panelists will talk about recent examples and show pictures of the things they have done to activate fans at their events. We will take questions from the audience and specifically ask them to let us trouble-shoot how to activate their specific community during the Q&A.
Panelists:
1. Laura Moran, Senior Manager of Hubspot and Host & Producer of The Inbound Studio
2. Chris Stuckey, Co-Chair, MomoCon, LLC