Director of Sponsorship Development
Informa
Cat is the Sponsorsmith. She connects Brands with their Ideal customers through experiences and alignment with B2B events and properties that share a common call to action. Beyond marketing and sales, she fosters a connection and commitment to creating relationships that create loyalty and benefit both the buyer and the seller. My career has spanned many industries and all disciplines in the field of sales and marketing with particular emphasis on developing dynamic sales campaigns and robust pipelines, and then coaching sales and marketing teams through the sales funnel journey to deliver new business, strengthen existing relationships, resulting in more closed-won business.
Thursday, December 13
2:00 PM – 2:45 PM