Philip Fralix

Director of Water Technology
Bunn-O-Matic Corporation

Philip Fralix is the Director of Water Technology at Bunn-o-Matic, holds the title of MWS, Master Water Specialist, and is an acting member of the Florida Water Quality Association, FWQA, serving on the Board of Directors for many years before becoming President, Past President and current Legislative Director.
Through the years, Phil has also worked with the Water Quality Association earning the Quality Circle Award and Distinguished Service Award, in addition to the Outstanding Service Award from FWQA.
Phil started with Atlantic Filter in 1983, where he gained knowledge of the water treatment industry working the residential and commercial water softener market, along with industrial non-commercial applications and reverse osmosis. After 7 years, Phil moved to CUNO’s Water Factory division to expand his knowledge in commercial and residential RO system applications. Seven years later, he transferred within Cuno to their Foodservice and Office Coffee Service division. This change in focus expanded and highlighted the alternative uses to which normal commercial and residential water softener use can be applied to food service applications. It also reinforced the knowledge he gained, that the Foodservice market is totally different from all other markets and that how water is treated has a direct and profound impact on equipment and end product quality.
During Phil's 35-year career, he has worked for Atlantic Filter, Water Factory/CUNO, CUNO Foodservice, Everpure, Mavea/Brita, Icon Technologies and Bunn. The last 22 years has been focused on water treatment for the Foodservice Industry with a high focus on coffee and steam.


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