MS4 Management

Featured Session

The Infinite Work of Improving Water Quality

Wednesday, February 14
8:00 AM - 9:00 AM

PDH: 1

Location: 101B

Level of Presentation: All: Suitable for a broad audience

The infinite work of improving water quality - haven't I heard this before?
Encouraging stakeholder behavior change to improve nonpoint source pollution requires education, engagement and technology transfer on multiple levels and at multiple times during a project (planning, implementation, and long-term maintenance). The work required to increase stakeholder knowledge and build understanding that leads to adoption of new practices can seem infinite and somewhat overwhelming. This presentation will outline strategies for effective communication and project prioritization. Honesty, humor and hard-headedness are needed to navigate a landscape of comfort, control, and misunderstanding.

Learning Objectives:

Target Audience: Government Agency,Non-Profit,Storm Water,Stream/Wetland

Eve Brantley

Associate Professor and Extension Specialist
Auburn University / Alabama Cooperative Extension System

Eve Brantley is an Associate Professor with the Auburn University Department of Crop, Soil and Environmental Sciences. She also serves as the Alabama Cooperative Extension System Water Resources Specialist. Eve has worked on water education and project implementation at the watershed, basin, and regional scales. Her degrees are from Berry College, Clemson University, and Auburn University.


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The Infinite Work of Improving Water Quality


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