2018 Dental Implant Conference
Leonard Tau, DMD
Philadelphia, Pennsylvania
Word of mouth has always been the foundation for the acquisition of new patients by a dental practice but in our internet age, word of mouth is transformed because of reviews sites like Google, Yelp, Facebook, Healthgrades and dozens of others. You can now let your patients do the marketing for the practice.
Practices must have a plan in place to establish, promote, manage and monitor a positive reputa-tion online. Positive reviews will drive business to your practice while negative reviews turn po-tential patients away.
A bad customer experience which goes unresolved can lead to a bad reputation and thus lost rev-enue. Many dentists don’t know how to manage their reputation online. In this interactive, ener-gized seminar, Dr. Tau shares numerous tips and best practices, as well as the system that has been tried and tested in his own office enabling him to take his practice to the next level simply by marketing his reputation.