Direct to Consumer Strategies

Learning Labs

DTC-18 - Think Like a Tech Company and Use Patient-Centric Design to Improve Enrollments

Tuesday, May 1
2:00 PM - 3:15 PM
Location: E253CD

Learn how to increase access and enrollment in your telehealth program with customer service techniques straight out of leading tech companies’ playbooks. Explore principles of user-centric design and leave with actionable ideas for rethinking and restructuring your own program while maintaining high clinical standards and credibility.

Learning Objectives:

Nicolas Schmidt

Head of Healthcare Product Development
Nokia, Consumer Technology Association

Nicolas leads healthcare & corporate wellness solutions at Nokia Technologies, helping healthcare providers and employers empower patients through the use of connected health devices. Prior to joining Nokia, he co-founded SmartConsult, a medical data analytics company assisting physicians with the longitudinal outreach of their patients with neurological disorders. He currently serves as the co-chair of the Consumer Technology Association's subcommittee on Mobile Health Applications.

Presentation(s):

Send Email for Nicolas Schmidt


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