Direct to Consumer Strategies

Ignite Sessions

CS1-02 - Harnessing the Power of Crowdsourcing: Elevating Efficiency in Telehealth

Sunday, April 29
1:15 PM - 1:24 PM
Location: Innovation Zone, Booth 434

Asynchronus medical care has traditionally been consigned to more subspecialty diagnostic services such as radiology and pathology, among others. The session will briefly review this history as subtext to new ways in which asynchronous medical care is being paired with medical crowdsourcing to revolutionize the field of acute and urgent care. Conversation will focus on the experience of SmartDocMD, a startup telehealth company that is utilizing artificial intelligence along with crowd-sourcing to provide on-demand acute care. Various points of enhanced care will be discussed including initial triage, efficient diagnosis, seamless treatment, and appropriate referrals. The speakers will describe the process and methods used along with the benefits including evidence-based care, antibiotic stewardship, and increasing access to care. The talk will conclude with future directions on how this new type of care can be imparted to benefit physicians and patients alike in today's medical climate.

Learning Objectives:

Brian D'Anza

Co-founder, Lead Medical Advisor

Dr. Brian D’Anza, MD, MA is the co-founder of the telehealth startup SmartDocMD and is an assistant professor at University Hospitals - Case Western Reserve University School of Medicine. He is currently acting as SmartDocMD's lead medical advisor as it begins to expand services. He has utilized and been party to telemedicine through his clinical practice at several forward-thinking academic health care institutions over the last 8 years including University Hospitals - Cleveland Medical Center, the Cleveland Clinic Foundation and Geisinger Health System. He is currently involved in telemedicine initiatives within his clinical practice and works with the University Hospitals telehealth advisory board. He strives to be at the forefront of clinical innovation with hopes to advance the field of telemedicine to improve access, efficiency and affordability for all.


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CS1-02 - Harnessing the Power of Crowdsourcing: Elevating Efficiency in Telehealth

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