Building and Sustaining a Culture of Quality

Concurrent Session

T37 - How to Communicate Quality to People Who Aren't Interested

Tuesday, May 1
4:00 PM - 5:00 PM
Location: WSCC Ballroom 6E

Level: Basic

Sometimes we have amazing data to share and no one cares. Sometimes we have great news to present about our progress and no one is listening. Sometimes we have the most interesting update and it goes over people's heads. Some people are exceptionally good at presenting their ideas. Most are not. Simple structure and delivery techniques can help you get your message out to people who aren't that interested. Drawing on research of how the brain handles and remembers information, this session will give you a way to improve your delivery of ideas. You can get the attention of the CEO all the way to the front line of your organization. Quality professionals often have the most interesting stories to tell and these stories are not heard or understood by most employees. Improve the way you communicate and deliver your quality message so that they can't help but be interested.

Learning Objectives:

Adam Stoehr


Vice President, Education and Research
Excellence Canada
Toronto, Ontario, Canada

Adam Stoehr is a business excellence strategy and employee happiness researcher and speaker. He is one of Excellence Canada's primary faculty members who facilitates leadership, organizational assessment, process improvement, and quality management training across Canada. He has a Ph.D. in business strategy from the University of the West of England, Bristol Business School. His thesis was “The Relationship Between a Strategic Approach to Quality and Employee Happiness.” Dr. Stoehr also has an MBA from the Rotman School of Management at the University of Toronto, and a bachelor of business administration and French degree from Wilfrid Laurier University. He has delivered talks for more than 25,000 people since 2000.


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Russ Kirkham

Space Dynamics Laboratory of the USU Research Foundation


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T37 - How to Communicate Quality to People Who Aren't Interested


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