Oral Presentation

(V11-02) Data-Driven Telemedicine: Optimizing Clinical and Operational Program Performance

Tuesday, April 25
1:05 PM - 1:24 PM
Location: W230 BC

The data collected during telemedicine consults harbors value that can be leveraged beyond each individual telemedicine encounter. This data can reveal a wide variety of key details when analyzed at the provider, hospital, service line and program levels. Telemedicine consult data can paint a vivid picture of both general trends such as overall consult volume and more specific measures such as an individual provider's response rate. Telemedicine consult data can be used to identify trends, monitor program performance, compare results among participating partners, identify areas for improvement and quantify the value of telemedicine to senior leadership.

Data-driven telemedicine programs are demonstrated to be more effective, successful and sustainable than those lacking clinical and performance metrics. Specific areas where telemedicine data can be leveraged for program improvement include:

Optimizing personnel:
Telemedicine consult data may be analyzed to optimize the roles played by key personnel. This can occur in many forms, including feedback on specific encounters, aligning staffing to peak demand, training for EMS, 'report cards' for consulting physicians, and more.

Population health management and outreach:
Telemedicine consult data can provide key statistics on rates of different diseases within a population, including age, racial and gender distribution. Similarly, the consult data can be used to identify other relevant patterns within a population, including lifestyle factors such as tobacco use and mode of arrival to the hospital.

Specialty-specific treatment standards:
Different medical specialties often set treatment standards that can be measured based on telemedicine consult documentation - for instance, the "Golden Hour" of emergency medicine. When it can be demonstrated that telemedicine encounters adhere to these standards, it helps make the case that telemedicine can be as effective as in-person encounters or otherwise worthy of focus/budget. Additionally, key clinical standards such as Door-to-Needle time in stroke care may be deconstructed to see how time is spent in each stage of the care pathway (for instance, the amount of time that passes between a CT scan being ordered and the CT scan being interpreted). Telemedicine consult data also affords an opportunity to identify opportunities for continuing disease-specific education. Telemedicine consult data can also be used for reporting key metrics relevant to different types of medical accreditation.

Financial benefits and return on investment:
Telemedicine consult data can go beyond merely reporting utilization rate to provide more meaningful insights into financial viability. Telemedicine usage rates can create a case for the provision of additional telemedicine specialties. For example, a high prevalence of stroke mimics recorded during stroke consults could indicate the need for more robust teleneurology coverage.

Learning Objectives:

Steve McGraw

President and CEO
REACH Health

Steve McGraw has more than 25 years of experience in leading software companies. He has held senior executive positions in both public and private companies and has significant experience with Cloud-​based healthcare software. As CEO of Compliance 360 from 2002 – 2012, he recruited and led the team who built the business from less than one million in sales into the #1 provider of Governance, Risk and Compliance (GRC) solutions for the healthcare and insurance industries. Compliance 360 was sold to SAI Global (ASX: SAIG) in 2012.

Prior to joining Compliance 360, he was a partner at Catalysta Partners where he worked as an advisor and investor in over 8 early stage technology-based companies including Flamenco, Primus, Silas Technologies, and Compliance 360. From 1998-2012, the start-up companies Steve has worked with have returned over $200 million to their shareholders.

Prior to Catalysta, Steve was the Vice President of Field Operations for where he worked closely with the founder to grow the business from 9 employees to just over 70. n 2000, he led the process and negotiation for a successful sale of the company to Primus Knowledge Solutions for over $90 million (NASDAQ: PKSI).

Prior to 1995, Steve held sales/sales management positions with One Wave, DataLogix and Data General. Beginning his career as a software engineer with MSA, Steve quickly migrated to senior positions in sales and executive leadership. Steve has a B.B.A in Finance with a concentration in Management Information Systems from the University of Georgia.


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(V11-02) Data-Driven Telemedicine: Optimizing Clinical and Operational Program Performance

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