From the PR Form, take home new ideas, strategies, and tactics that you can adapt and implement in any type of library. Join Ben Bizzle, the library marketer who has a reputation for generating buzz, resulting in content that’s sure to go viral.
From programming to purchasing, from the website to the reference desk, every library, in every action, is telling a story to its community. What story is your library telling? Join Ben as he discusses the stories libraries tell, how we tell those stories, and ways to enhance the stories we are telling to our communities. This fast-paced talk includes helpful tips and time for questions.
Ben is a 2013 Library Journal Mover&Shaker and John Cotton Dana Award winner, author of the book, Start a Revolution: Stop Acting Like a Library. For over 7 years, Ben served as the director of technology and head of the creative team at Craighead County Jonesboro Public Library in Jonesboro, Arkansas.
Meeting Type: Program
Content Area: Career Development
Interests: Community Engagement, Marketing, Public Relations
Type of Library: Academic, Association, Community College, Consortium, Elementary School, Law, Library School, Medical, Middle School, Nonprofit, Public, Regional System, Research Library, Rural, Special, State Library, Undergraduate
Cost: Included with full conference registration.