International Enrollment Management (IEM)

90-minute Conference Session

Developing and Managing an Effective Network of Overseas Recruitment Agents

Thursday, October 20
10:30 AM - 12:00 PM
Room: Ballroom C

The use of international recruitment agents is now a widely adopted method of recruitment amongst U.S. institutions, growing in popularity since NACAC’s SPGP was amended to permit agent engagement as long as institutions act responsibly and ethically. This session will cover best practices for developing and maintaining a strong network of overseas agents, and will include information about the new guidelines published by NACAC. 

Learning Objectives:

Ian Cann

Director, USA

Ian Cann, Director, ICEF USA, has spent almost a decade working wiith US Schools in International Student recruitment.
Starting off as a specialist within the Latin American market, he now manages a team of staff dedicated helping US customers grow their enrolments world-wide.

ICEF's Miami workshop is the USA's premier International Networking event, with Agents from 100+ countries taking part. ICEF is known worldwide as the market leader in International School-to-Agent networking, with our Agent-training, and Agent-screening procedures recognised for being the most comprehensive, taking away the risk in finding and selecting the right partners for your school.


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Steven D. Boyd

Director of International Admissions
University of Bridgeport

Steven Boyd is Director of International Admissions at the University of Bridgeport, where he has worked for the past 15 years. He is responsible for all undergraduate and graduate international student recruitment and admissions. He was also Assistant Director of the ELI for 2 years.

Prior to UB, Steve worked in Latin America for 20 years as a teacher, simultaneous interpreter and international conference organizer.

A past presenter at NAFSA and AIRC, his work has taken him over 55 countries.

He has a B.A. in Liberal Arts and an MBA in Marketing from the University of Bridgeport.


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Jennifer R. Wright

Director of Certification/Associate Director
American International Recruitment Council

Non-profit administrator managing higher education international programming and quality review processes.

At the American International Recruitment Council I serve as Associate Director and Manager of Certification. I lead all aspects of an accreditation scheme for international student recruitment organizations. I also coordinate professional development training for members, write and edit papers for AIRC's publications library, develop member recruitment strategies, plan outreach and communications, and manage personnel.

I have presented at NAFSA on the topics of AIRC Certification, Using Standards in Implementing Student Recruitment Contracts, Best Practices in International Recruitment.


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Developing and Managing an Effective Network of Overseas Recruitment Agents

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